Why is exfoliation important before tanning?

Exfoliation is an essential step before tanning because it effectively removes dead skin cells from the surface of the skin. This process is crucial for achieving an even tan, as uneven skin texture can lead to patchiness or discoloration when tanning products are applied. By sloughing off these dead skin cells, the fresh, healthier skin beneath is exposed, which absorbs tanning solutions more uniformly. This results in a more consistent and longer-lasting tan.

When skin is uneven due to the presence of dead skin cells, it can cause some areas to appear darker or lighter than others when tanning products are applied, leading to an unsatisfactory result. Exfoliation not only enhances the appearance of the tan but also promotes healthier skin, allowing for better absorption of moisture and tanning agents.